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Today we released our annual research, Best Experience Brands.
As you can see from the infographic, millennials truly value experience. But then again, why wouldn’t we? We’ve grown up in an age where we want more from brands than just a product or a rude sales person.
Read about the rest of our takeaways on slideshare.
For the last few years, Jack has been at SXSW helping our clients pull off some of the best brand activations at the festival.
Taking a step back, it’s pretty easy to laugh at how absurd things have become. Brand activations, events and parties are bigger and crazier than ever. The internet has been poking fun at the ridiculousness of it all and we had to get in on the fun with 6 People at SXSW.
Love the way this map mashes up two different ideas that have an absolute connection. The visual nature reinforces how connected the US really is (Teaneck to SF or bust!)
Visual goodness courtesy of visual.ly